Poinsettia sales have proven to be an excellent fundraising project for many schools, churches and charitable organizations. Though there are lots of them going on already the market does not seem to be overfilled. If any classes or clubs at your school are looking for a way to raise money, we’d be glad to help you with a sale.
Generally, a group contacts Egan Gardens in September with a tentative order based on their sales goal. For example, if there are 30 kids wanting to sell plants and each figures they can sell 6, they place an order for 150 to 200 plants. Some groups decide to make things easy and sell only red poinsettias, the most popular, traditional color. Others may choose to give their customers more choices and sell red, white, pink and variegated (Jingle Bells). Most sell just the 6 1/2” pot size, a 5 to 6 bloom plant. However, there’s a school in Stayton sells the 5-6 bloom, a larger pot with 7-10 blooms, and 12-inch planters, and they do well with all three sizes, in red, white and pink.
We recommend starting sales early in fall, even if people aren’t really ready to think about Christmas yet – just remind them that they don’t have to get the plants until late November or December. We growers already have the crop all planted, and there’s no chance to add to or subtract from our crop, so orders do need to get to us as quickly as possible. The first week of November is when we need groups give us their final, firm numbers. An order form of some kind will help your customers decide and you to keep track of your sales. We strongly urge your salespeople to collect money at the time they collect orders. People sometimes forget or change their minds about things ordered 2 months ago. Don’t let them. If you sell far beyond the amount you’ve tentatively requested, it’s a good idea to keep us posted so we can try to be sure we can fill your order. Likewise, if you don’t sell anywhere near what you hoped, please keep us informed of that, so that we have time to find other customers for those plants.
Egan Gardens can deliver your group’s whole order to school, church or other location on the day you chose, or the day we decide on together if your first choice is already overbooked. Usually the week of Thanksgiving and the week after are the most popular times. If a sale is quite large, we can go to two or three locations if necessary, as long as they’re fairly close together.
Finally a real sales pitch for us as a supplier. The plants we grow are so much nicer than what you’ve seen in stores. You and your customers won’t believe the difference between plants fresh from the greenhouse and the tired things in grocery stores. They cost more, but they’re worth much more. We’re proud of our product and we think you’ll be pleased to offer them to your friends, family and local businesses.
Lori Brown, wholesale sales 503-393-2131 ext. 3 firstname.lastname@example.org
Ellen Egan, owner 503-393-2131 ext 4 email@example.com